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February 23, 2018- Joe Short

Founder and CEO of Short’s Brewing Company. Joe grew up in Northern Michigan, in Rapid City and graduated from Kalkaska High School. He began working in the hospitality industry at the age of 14 and started homebrewing while attending Western Michigan University in the late 90′s. His professional brewing career started with stints at the former Traverse Brewing Company in Elk Rapids, the former Michigan Brewing Company in Webberville and the former Jackson Brewing Company (later Zig’s Kettle and Brew), Joe decided to return to northern Michigan and start Short’s Brewing Company in the small town of Bellaire. He continues to work in a “hands on” capacity and does whatever it takes to ensure Short’s Brewing Company is exceeding the expectations of consumers. Today, he spends a lot of time between the pub in Bellaire and Production facility in Elk Rapids. That keeps him busy spearheading the creative process, working on construction or expansion projects to marketing and developing special events while chartering the overall direction of the company. Joe and wife Leah work together as the “mom and pop” at Short’s and are raising two sons in the Village of Elk Rapids.